Companies Big Four Considerations in Licensing

You will have more success licensing your product if you understand the factors companies look at when considering licensing your product. You should consider discussing all four factors when presenting your product to a company. 1. Customers will want the product, and the product has a big "wow" factor. 2. How well does the invention fit into their product line. 3. Margins, how much money will the company make on each product sold. 4. Impact on the company's bottom line. ​ Don Debelak offers affordable patents

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